日期: 2026年1月15日

HONG KONG, January 15, 2026 - (ACN Newswire via SeaPRwire.com) – The 52nd HKTDC Hong Kong Toys & Games Fair, 17th HKTDC Hong Kong Baby Products Fair and 24th Hong Kong International Stationery & School Supplies Fair concluded successfully today at the Hong Kong Convention and Exhibition Centre. The Toys & Games Fair and Baby Products Fair were organised by the Hong Kong Trade Development Council (HKTDC), while the Stationery & School Supplies Fair was jointly organised by the HKTDC and Messe Frankfurt (HK) Ltd. The four-day physical fairs attracted some 82,000 buyers from 121 countries and regions, fostering cross-regional trade and cross-section cooperation. Opening to both trade buyers and the public, the newly launched “Pop & Play” pavilion was a big draw at the Toys & Games Fair and attracted some 10,000 public visits. The pavilion helped local toy brands connect with global buyers to expand into international markets, further unleashing the commercial potential of their IPs, while also enabling Chinese Mainland and overseas brands and IPs to engage directly with local fans of trendy toys and collectibles.Over 41,000 buyers visited the Toys & Games Fair, while some 27,000 and some 14,000 buyers attended the Baby Products Fair and Stationery & School Supplies Fair respectively. Buyers from outside Hong Kong primarily came from the Chinese Mainland, Taiwan, Malaysia, the Philippines and Thailand from the ASEAN bloc, Korea, India and the US. Buyers from nearby Macao, ASEAN’s Vietnam, Belgium and Poland from Europe and South Africa also recorded double-digit growth. The fairs adopted the HKTDC’s hybrid EXHIBITION+ model, which includes the physical shows along with online access through the Click2Match smart business matching platform, which will continue connecting exhibitors and buyers until 22 January.Jenny Koo, HKTDC Deputy Executive Director, said: “This year's trio of fairs brought together more than 2,600 exhibitors from 37 countries and regions, attracting 82,000 global buyers to attend and kickstarting the HKTDC's busy calendar of events in 2026. The new ‘Pop & Play’ pavilion at the Toys & Games Fair proved to be highly popular, showcasing 150 trendy IPs alongside various fair premieres and global limited-edition collectibles. Representatives from diverse industries and sectors were keen to explore the commercial potential of different IPs and discuss cross-industry collaboration opportunities. The pavilion was also open to members of the public, with large numbers of visitors checking in, snapping photos and engaging directly with exhibitors. We believe the fair can amplify IP value through cultural integration, brand collaborations and market strategies, helping local brands to take their businesses beyond Hong Kong and onto the international stage."“Pop & Play” pavilion drove cross-industry IP collaborations, opened to public to promote interaction between industry and fansThe three fairs continued with the theme “New Play for All”, with the enduring popularity of trendy and collectible toys injecting strong growth momentum into the toy industry. The new “Pop & Play” pavilion brought together popular international and local IPs. Hong Kong exhibitor Matrix Promotion showcased 11 original local IPs and presented a series of fair-exclusive debut products. Founder and CEO Ray Leung said: “Combining B2C elements with B2B provides an energetic atmosphere that makes it easier to facilitate collaborations and build relationships with potential partners. Through the online and offline business matchings, we established around 50 local business contacts. These included not only toy industry buyers, but also cross-industry cooperation opportunities, such as with theme parks, loyalty programmes, digital commerce platforms, finance and insurance companies. These mainly involve designing exclusive premium items for clients based on their own IPs, which is currently a major trend in the market.”Onsite sales of IP products were also brisk. IP character B.Duck has long been popular in both Hong Kong and Chinese Mainland. Hong Kong Sales Representative for the company, Lai Chi-ying, shared: “The new ‘Pop & Play’ pavilion successfully integrates B2B and B2C elements, reaffirming that trendy collectibles remain a key industry trend locally and globally. During the fair, we connected with 30 potential clients — mainly toy distributors — from countries including Indonesia, Thailand, the Philippines, Dubai, Russia, and North America. Our blind boxes also were a big hit with visitors, selling over 100 units in a short time. We expect participation in the event to contribute around 10% of our annual business growth.”Meanwhile, trendy toy enthusiast Mr. Hung visited the pavilion, saying: “The ‘Pop & Play’ pavilion offers an attractive and rich selection. We could appreciate many popular local and international trendy toy IPs, as well as the latest hot anime and IP-licensed products. It’s the perfect spot for exploring trendy collectibles and pop culture merchandise. The variety of trendy toys available for sale onsite is remarkably diverse. I spent around HK$2,000 and picked up multiple items including IP T-shirts, keychains, figurines, and Marvel toys – it was a truly fruitful visit!"Hong Kong toy exhibitor draws buyers’ attention with self-developed AI toysEastcolight (Hong Kong) Limited, a long-time participant at the Toys & Games Fair, showcased its self-developed artificial intelligence (AI) interactive story machine this year. Co-founder Salley Sze said: “With AI becoming a core market trend, our latest toy products now incorporate AI-assisted learning features. These AI products alone are expected to generate at least US$1 million in annual sales through the fair, while our other STEM (science, technology, engineering and mathematics) product lines are projected to achieve US$2 million sales.”Happy Ageing label saw rising demand as sustainable toys remained popularWith ageing populations becoming a global reality, toys and games designed specifically for seniors or intergenerational family fun are now a rapidly growing market. The new Happy Ageing label was introduced at this year’s Toys & Games Fair to help identify products in this category. Peri Chow, Director of FritzS Learning (Hong Kong), said: “The new label has greatly helped our market expansion. During the fair, we connected with approximately 30 new clients from different industries and regions, including the Chinese Mainland, Germany, the Philippines, South Africa and Spain, such as nursing home caregivers and buyers for children’s toys.”Sustainable consumption continued to be a key focus across the fairs. In addition to the Green Toys zone at the Toys & Games Fair, both the toys and stationery fairs continued to employ the Green Solutions green leaf label, further facilitating the procurement of eco-friendly products. This year, over 400 exhibitors displayed the green leaf logo, double the number compared to 2024. DeAgostini Collectibles from Spain is a global publisher and distributor of collectibles. Sourcing Manager CMC, Sandra Lopez Herrero said, "We are particularly interested in sustainable design, especially the battery-free, hydraulic-powered eco-friendly toys exhibited by a Chinese Mainland supplier. We plan to place an order worth around US$1 million. The green leaf label, along with the Click2Match and Scan2Match platforms, have helped us track products and stay updated on emerging trends, such as the use of eco-friendly materials and the integration of artificial intelligence in toys."At the Baby Products Fair, the World of Strollers and Gear and ODM Strollers and Gear zones together hosted approximately 230 exhibitors, with an increase in both exhibitor numbers and fair areas compared to last year. The Selection of Europe pavilion returned in 2026 together with the Korean and Hong Kong Children, Babies, Maternity Industries Association pavilions. Among the European exhibitors, Swedish exhibitor AXKID expressed recognition of Hong Kong’s role as an international trade and innovation hub. Managing Director Roger Yan said: “As a leading city in innovation, Hong Kong helps us expand our market and reach more international customers. During the fair, we met buyers from Bulgaria, Slovenia, Japan, and Türkiye. One Bulgarian client has already placed an order for 2,000 child safety seats, valued at approximately €1.7 million. We will definitely exhibit again next year.”Jointly organised by the HKTDC and Messe Frankfurt (HK) Ltd, this year’s Hong Kong International Stationery & School Supplies Fair welcomed Blaxall Optics Low Vision Limited from New Zealand for the first time. Company Director Gang Cheng said: "We showcased a range of optical magnifiers and related products and connected with 10 new buyers from Hong Kong, Macao, Poland, Thailand and more at the physical fair and through the Click2Match smart-matching platform. We anticipate these contacts will bring at least a 5% annual growth to our business, equivalent to US$100,000 in orders."Asian Toy & Games Forum explored key issues for toy manufacturersThe flagship Asian Toys & Games Forum was held during the Toys & Games Fair. Themed “Empowering the Toy Industry for Global Success”, the forum invited industry experts and guest speakers to discuss the latest industry updates and developments. Loo Wee Teck, Global Insights Manager, Toys and Games, Euromonitor International, shared insights on the toys and games market outlook and opportunities, while Alex Lin, Vice President and General Manager, Disney Consumer Products, Greater China and Korea, The Walt Disney Company, covered the global IP ecosystem and merchandising strategies.For more comments from exhibitors and buyers, please visit the following websites:-  Toys and Games Fair: https://www.hktdc.com/event/hktoyfair/en/success-stories- Baby Products Fair: https://www.hktdc.com/event/hkbabyfair/en/success-stories- Stationery & School Supplies Fair: https://www.hktdc.com/event/hkstationeryfair/en/success-storiesPhoto download: https://bit.ly/49IAOHhThe 52nd HKTDC Hong Kong Toys & Games Fair, the 17th HKTDC Hong Kong Baby Products Fair and the 24th Hong Kong International Stationery & School Supplies Fair, concluded successfully today at the Hong Kong Convention and Exhibition Centre. The first two events were organised by the Hong Kong Trade Development Council (HKTDC), while the latter was jointly organised by the HKTDC and Messe Frankfurt (HK) Ltd. The four-day physical fairs attracted some 82,000 buyers from 121 countries and regionsThe new “Pop & Play” pavilion at the Toys & Games Fair attracted some 10,000 public visits, showcasing some 150 famous local and international IPs. Mascots Ah Pop and Ah Play made appearances to interact with visitorsArtist Snow Suen made a special appearance at the “Pop & Play” pavilion, drawing crowds of fansSinger and actress Joey Thye shared her experience of being an IP creatorDuring the fair, the “The Rise of Designers” sharing and signing session was held, featuring local renowned designers: b.wing, founder of la b.wing Galerie Ltd; Steven Choi, founder of Zu and Pi; and Winson Ma, founder and creative director of Winson Classic Creation. They shared their creative philosophies and paths to successThe new Happy Ageing label was introduced at this year’s Toys & Games Fair to help buyers identify toys and related products for seniors, such as companion plush toys that can help elderly people relieve loneliness and soothe their emotionsBoth the toys and stationery events continued to employ the Green Solutions green leaf label for identification, with more than 400 exhibitors displaying the green leaf label this year – double the number compared to 2024The Toys & Games and Baby Products fairs continued to feature the popular Brand Name Gallery, bringing together over 380 well-known brands from around the globeAt the Baby Products Fair, the World of Strollers and Gear and ODM Strollers and Gear zones both saw an increase in exhibitor numbers and fair area compared to last year The Hong Kong International Stationery & School Supplies Fair featured the latest in creative art supplies, gift stationery, school and office suppliesThemed “Empowering the Toy Industry for Global Success”, the Asian Toys & Games Forum, the Toys & Games Fair’s flagship event, invited experts and guest speakers to discuss the latest industry updates and developmentsWith the three fairs coming under the mega-events banner, the Hong Kong Tourism Board (MICE Promotion Partner) arranged an evening harbour cruise for fair visitors, helping to promote MICE tourismFair websites- HKTDC Hong Kong Toys & Games Fair: hktoyfair.hktdc.com- HKTDC Hong Kong Baby Products Fair: hkbabyfair.hktdc.com- Hong Kong International Stationery & School Supplies Fair: hkstationeryfair.comMedia enquiriesHKTDC’s Communications & Public Affairs Department:Katy WongTel: (852) 2584 4524Email: katy.ky.wong@hktdc.orgWinnie KanTel: (852) 2584 4055Email: winnie.wy.kan@hktdc.orgClayton LauwTel: (852) 2584 4472Email: clayton.y.lauw@hktdc.orgHKTDC Newsroom: http://mediaroom.hktdc.com/enAbout HKTDCThe Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in the Chinese Mainland, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus.  Copyright 2026 ACN Newswire via SeaPRwire.com. All rights reserved. www.acnnewswire.com

MORTSEL, BE, Jan 15, 2026 - (ACN Newswire via SeaPRwire.com) - At ECR 2026, AGFA HealthCare will unveil its latest imaging innovations that transform the clinician experience and drive smarter care. Turning knowledge into action, AGFA delivers advancements which empower radiologists with seamless workflows, intelligent automation and tailored diagnostic environments. Under the event 2026 theme "Rays of Knowledge", AGFA is ready to demonstrate how we have reached the summit of Empowerer - adopting the ‘Clinician-First' approach, which demonstrates a profound understanding of the clinician's challenges and workflow realities."Clinician First is more than a message - it's a mindset", says Andrea Polticchia, Regional President for Southern Europe, AGFA HealthCare. "This approach reflects our deepened commitment - technology exists to serve clinicians, not the other way around. We are seen as the Empowerer in our markets - a partner that understands, anticipates, and designs for the clinician real world experience. This is the level of empowerment that truly supports clinicians - and when clinicians are supported, patient care thrives."Built for the people, not just the image, AGFA HealthCare's Enterprise Imaging platform is designed to keep clinicians, IT teams and healthcare enterprises focused, confident and in control. More than a solution, it's a connected ecosystem that unifies teams and technologies, simplifies complexity and strengthens collaboration across the care continuum. It's where advanced technology meets real human need, turning complexity into clarity and burnout into balance."ECR has long stood as the pinnacle of European radiological excellence and is the perfect stage to empower the clinical community," says Roberto Anello, Regional President for Northern Europe, AGFA HealthCare. "Enterprise Imaging brings precision and clarity to every clinical moment, transforming years of experience into seamless diagnostic flow. AGFA HealthCare, has reached a new summit, where deep clinical insight, cutting-edge technology, and human connection converge. Every click, every case, every collaboration is purpose-built around the radiologist's reality, whether at the hospital, at home, or across a connected care network."What's New at ECR 2026:Streaming Client - Blazing fast. Wherever you are.With AGFA HealthCare's zero-footprint Streaming Client, radiologists enjoy a full diagnostic experience right in their browser. Combining blazing speed with full-fidelity and personalized workflow tools, it allows them to read from any location with the same precision and familiarity they expect on-site.RUBEE® Orchestrator - The right case to the right radiologist at the right timeWorkflow Orchestration, powered by RUBEE®, helps radiology teams stay aligned, efficient and focused, with smarter workflows, credential-aware distribution, live SLA dashboards and personalized worklists.RUBEE® AI - Embedded intelligence that supports clinical controlFlexible and vendor-neutral, RUBEE® AI provides seamless access to curated and third-party algorithms, with AI results integrated directly into the diagnostic workflow. It is deeply embedded to deliver fast decision support that enhances rather than replaces human expertise, enabling radiologists to work with greater efficiency, consistency and confidence.Enterprise Imaging Cloud - Seamless imaging, with no barriersDelivering imaging without barriers, Enterprise Imaging Cloud is a fully managed SaaS solution that removes complexity from IT operations, speeds deployment, and guarantees up to 99.99% uptime. With trusted security, effortless scalability, and peace of mind built in, it keeps imaging seamless - everywhere.Radiating Rays of KnowledgeEducation stands at the heart of our presence at ECR 2026. Through interactive sessions and expert dialogues, AGFA HealthCare shares insights that empower clinicians - helping them grow, connect, and evolve together.AI Lightning Talk: "From Pixels to Practical Outcomes: Orchestrating Trustworthy AI Across Radiology with Enterprise Imaging" - Weds 4 March 14:10 - 14:30See ground-breaking Augmented Intelligence at the AI Lightning Talk! Taking place in the AI Theatre, Dr Anjum Ahmed, Global Chief Medical Officer and Global Director Enterprise Imaging & AI, will deliver an outstanding session on Workflow Intelligence, Foundation Models, and the Art of Clinical Trust in the AI Era.Clinical Lunch & Learn Session: "Networked Radiology and AI for a Sustainable Imaging Future" - Thursday 5 March 13:00Engage with our panel of European Radiologists at the Satellite Symposium session, taking place in Room G2 (Level -2). Dr Peter Strouhal (Alliance Medical - UK), plus Dr Davide Ippolito (Fondazione IRCCS San Gerardo dei Tintori, Italy), Dr Filip Deckers (ZAS Hospital, Belgium), and Dr Athanasios Chalazonitis (Alexandra General Hospital, Greece) form an incredible team of imaging disrupters. They will be discussing discuss how Imaging Health Networks and AI-enabled workflows are transforming radiology services.We cannot wait to see you in Vienna. Join #TeamAGFA as we stand proud on our Empowerer pedestal, shaping our own legacy by placing the ‘Clinician-First'. And when Clinicians are first, we see imaging empowered. That's life in flow.See the future of imaging at ECR 2026. Booth #X2 214. To schedule a demo or register for clinical sessions, visit: www.agfahealthcare.com/ecrAbout AGFA HealthCareAt AGFA HealthCare, we understand that striking the critical balance between clinical efficiency and quality patient care starts with the clinician experience. We recognize how vital it is for clinicians to be fully immersed in their cases, channeling all their energy into delivering confident, informed diagnoses. That's why we designed our Enterprise Imaging platform to eliminate the barriers that get in the way. When distractions melt away, technology feels like an extension of one's thought process, and each clinician has everything they need to perform at the top of their craft. That's life in flow.This belief shapes everything we do - guided by our Mission, Vision, and Customer Delivery Principles, which are designed to empower clinicians and elevate their experience.AGFA HealthCare is a division of the Agfa-Gevaert Group. For more information on AGFA HealthCare, please visit www.agfahealthcare.com and follow us on LinkedIn.AGFA and the Agfa rhombus are registered trademarks of Agfa-Gevaert N.V. Belgium or its affiliates. All information contained herein is intended for guidance purposes only, and the characteristics of the products and services described in this publication can be changed at any time without notice. Products and services may not be available for your local area. Please contact your local sales representative for availability information. AGFA HealthCare diligently strives to provide as accurate information as possible but shall not be responsible for any typographical error.Media ContactJessica Baldry, Global Marketing & Communications, jessica.baldry@agfa.com Tel +44 7583 203971SOURCE: Agfa HealthCare Copyright 2026 ACN Newswire via SeaPRwire.com. All rights reserved. www.acnnewswire.com

莫尔塞尔，比利时, 2026年1月15日 - (亚太商讯 via SeaPRwire.com) - 在2026年欧洲放射学会议（ECR 2026）上，爱格华医疗将揭晓其最新影像创新成果，这些技术将重塑临床医生体验并推动智能医疗发展。通过将知识转化为行动，爱格华的创新成果赋能放射科医生，提供无缝工作流程、智能自动化及定制化诊断环境。本届大会以“知识之光”为主题，安格福将展示其如何登顶赋能者之巅——通过践行“临床医师优先”理念，深刻理解临床工作者的挑战与实际工作流程。“临床医师优先不仅是口号，更是一种思维方式，”安格福医疗南欧区总裁Andrea Polticchia强调。“这一理念彰显了我们深化承诺的本质——技术存在是为了服务临床医生，而非相反。我们在市场中被视为赋能者，是理解临床医生、预判需求并为其实际工作场景设计解决方案的合作伙伴。这种赋能水平真正支持着临床医生，而当临床医生获得支持时，患者护理质量便得以提升。”阿格法医疗的企业影像平台，不仅为影像而生，更以人为本。它旨在让临床医生、IT团队和医疗机构保持专注、充满信心并掌控全局。这不仅是一个解决方案，更是一个互联生态系统，它整合团队与技术，简化复杂性，强化整个诊疗流程中的协作。在这里，先进技术与真实需求相遇，将复杂转化为清晰，将倦怠转化为平衡。“欧洲放射学大会（ECR）始终是欧洲放射学卓越成就的巅峰盛会，也是赋能临床界的理想舞台，”爱克发医疗北欧区域总裁Roberto Anello表示，"企业影像系统为每个临床时刻注入精准与清晰，将多年经验转化为无缝诊断流程。爱克发医疗已攀登至全新高峰，在此汇聚深厚的临床洞察、尖端技术与人文关怀。无论身处医院、居家办公还是互联医疗网络，每次点击、每个病例、每次协作都精准契合放射科医师的实际需求。"ECR 2026新亮点：流媒体客户端——极速体验，随处可享借助AGFA HealthCare零占用空间的流媒体客户端，放射科医师可在浏览器中获得完整的诊断体验。该方案融合极速响应、全保真图像与个性化工作流工具，使医师无论身处何地，都能获得与现场相同的精准诊断体验和操作熟悉度。RUBEE®协调器——精准匹配病例与医师，实时优化诊疗流程基于RUBEE®技术的工作流程协调系统，通过智能流程管理、资质认证分发、实时SLA仪表盘及个性化工作清单，助力放射科团队保持协同高效、专注精准。RUBEE® AI - 支持临床决策的嵌入式智能灵活且供应商中立的RUBEE® AI提供精选算法与第三方算法的无缝接入，将AI结果直接整合至诊断流程。其深度嵌入式设计可提供快速决策支持，在增强而非替代人类专业知识的同时，使放射科医师的工作效率、一致性与信心显著提升。企业影像云——无缝影像，畅通无阻企业影像云作为全托管SaaS解决方案，消除影像传输障碍，简化IT运维复杂性，加速部署进程，并保证高达99.99%的运行时间。凭借可靠的安全保障、轻松的可扩展性及内置的安心保障，它让影像传输无缝衔接——无处不在。知识光芒四射教育是我们亮相ECR 2026的核心主题。通过互动会议和专家对话，安格福医疗将分享赋能临床医生的洞见——助力他们共同成长、建立联系、实现进化。AI闪电演讲：“从像素到实际成果：运用企业影像在放射学领域构建可信赖的人工智能” - 3月4日周三 14:10 - 14:30在AI闪电演讲中见证突破性的增强智能！全球首席医疗官兼企业影像与人工智能全球总监安朱姆·艾哈迈德博士将在AI剧场带来精彩演讲，主题涵盖工作流智能、基础模型以及人工智能时代的临床信任之道。临床午餐学习会：“网络化放射学与人工智能——共创可持续影像未来” - 3月5日周四 13:00欢迎莅临卫星研讨会（G2会议室，-2层），与欧洲放射学专家小组展开深度交流。彼得·斯特罗哈尔博士（英国联盟医疗）、达维德·伊波利托博士（意大利圣杰拉尔多·德廷托里基金会）、菲利普·德克斯博士（比利时ZAS医院）及阿萨纳西奥斯·查拉佐尼蒂斯博士（希腊亚历山德拉综合医院）将组成影像领域变革先锋团队。他们将探讨影像健康网络与人工智能赋能的工作流程如何重塑放射科服务。我们迫不及待想在维也纳与您相见。加入#TeamAGFA，让我们站在赋能者基座上昂首挺立，以“临床医生优先”为基石铸就属于我们的传奇。当临床医生成为核心，影像技术便获得赋能。这就是生命流动的真谛。2026年欧洲放射学大会（ECR）将揭示影像未来。展位号：X2 214。预约演示或注册临床会议，请访问： www.agfahealthcare.com/ecr 关于安格福医疗安格福医疗深知，临床效率与优质患者护理的关键平衡始于临床医生体验。我们深知临床医生全情投入病例分析、倾注全部精力做出精准诊断至关重要。为此我们打造企业影像平台，消除所有干扰因素。当干扰消弭，技术将成为思维的自然延伸，每位临床医生都能获得发挥专业精髓所需的一切。这就是生命流动的真谛。这一信念塑造着我们的一切行动——我们遵循使命、愿景和客户交付原则，旨在赋能临床医生并提升其体验。AGFA医疗是阿格法集团旗下事业部。了解更多AGFA医疗信息，请访问www.agfahealthcare.com并关注我们的LinkedIn主页。AGFA及Agfa菱形标识均为比利时爱克发集团（Agfa-Gevaert N.V.）或其关联公司的注册商标。本文所含信息仅供参考，所述产品及服务特性可能随时变更且恕不另行通知。部分产品及服务可能未在您所在地区提供。具体供应信息请咨询当地销售代表。阿格法医疗始终致力于提供尽可能准确的信息，但对任何印刷错误概不负责。媒体联络Jessica Baldry，全球市场与传播部， jessica.baldry@agfa.com 电话：+44 7583 203971来源：阿格法医疗 Copyright 2026 亚太商讯 via SeaPRwire.com. All rights reserved. www.acnnewswire.com

SINGAPORE, Jan 15, 2026 - (ACN Newswire via SeaPRwire.com) - Stagwell (NASDAQ:STGW) today announced that OPPO, a leading global smart device brand, appointed Allison Worldwide as its public relations and influencer partner and Assembly as its media partner in Singapore, following a competitive pitch. Working within Stagwell's integrated operating model, the Stagwell agencies will deliver an end-to-end‑ program combining earned influence with data-driven‑ media to deliver culturally relevant campaigns with measurable outcomes.Allison Worldwide will lead earned influence - PR strategy, executive positioning, and content development - while Assembly will manage end-to-end media planning and activation across Singapore's priority channels, strategically optimizing investments to support OPPO's commercial objectives‑ and drive sales conversions. Together, they will operate as one integrated Stagwell team to ensure seamless planning, measurement, and optimization that connects the full funnel from awareness to conversion.Kelvyn Foo, General Manager & Regional Growth Lead, APAC at Allison Worldwide, alongside Sharon Soh, Managing Director, Southeast Asia at Assembly, will lead the OPPO account. Assembly will apply its STAGE AI Experience Engine and Brand Performance Planning model to optimize media investment and drive conversion across Singapore's priority channels. Allison Worldwide will tap established media and creator relationships and B2C tech storytelling expertise to sustain momentum beyond launch moments."The Stagwell team has delivered localized marketing solutions that are highly aligned with OPPO's global marketing strategy. We are inspired by the depth of their local capabilities, from content development and resource integration to public relations and media execution. We look forward to building a strong partnership and co‑creating meaningful and impactful marketing campaigns moving forward," said Dylan Yu, OPPO Singapore marketing director."We're proud to support OPPO's next chapter in Singapore. Our team looks forward to amplifying the brand's bedrock of consumer trust and deepening consumer preference, and further connecting with OPPO's performance-driven audience through culturally relevant, outcome driven‑ marketing," said Margaret Key, Stagwell Executive Director, Asia Pacific.About OPPOOPPO is a leading global smart device brand. Since the launch of its first mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.About Allison WorldwideAllison Worldwide is a digital-first, data-led and future-focused communications agency helping clients see around corners and be ahead of what's next. Not too big and not too small, Allison provides end-to-end global communications, PR, influencer, analytics and marketing support to clients from the Fortune 500 to start-ups. Allison is owned by Stagwell (NASDAQ:STGW), one of the fastest-growing and most influential marketing and communications networks in the world.About AssemblyAssembly is a global omnichannel agency built for brands that want a more modern approach to building brands that perform. Backed by the Stagwell network, we are a literal assembly of data, talent, and technology built to unlock smarter, faster, and better-performing outcomes from the bottom up -not the top down. Curious, collaborative, and driven by change, we are an agency of builders who believe the better the experience, the better the performance. We don't see brand and performance as an either/or. For us, it's always both. The + symbol in our logo, known as the ORAD, represents this mindset. It's a mark of how we think, how we build, and how we deliver results across the full funnel. Assembly's foundation is built on three core elements: our purpose-built STAGE Experience Engine, the strategic product it powers-Brand Performance Planning (BPP) - and an organizational design built for speed, depth, and the demands of modern marketing. Together, they enable us to build better brand experiences that reimagine how brands connect, engage, and grow across data, tech, media, creative and commerce. With over 3,000 experts in 44 offices worldwide, Assembly delivers full-funnel solutions that help the world's most ambitious brands perform. Learn more at assemblyglobal.com.About StagwellStagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.Media contactspr@stagwellglobal.comOppo.SG@allisonworldwide.comSOURCE: Stagwell Copyright 2026 ACN Newswire via SeaPRwire.com. All rights reserved. www.acnnewswire.com